SERENITY
FEST
Serenity Fest is a wellness-focused festival held at Kew Gardens. I designed the ticket system and supporting visual identity, translating the event's "find your calm in the chaos" positioning into a design language that balances festival energy with a sense of stillness.
ROLE
TOOLS
Ticket Design & Visual Identity
Role
Event Branding & Ticket Design
Deliverables
Ticket design, event visual identity
Tools
Illustrator / Photoshop
Ticket Design
Designed the event ticket system for Serenity Fest, incorporating date, location, and QR/barcode functionality within a layout built to feel calm and premium rather than typical festival-loud- reflecting the event's wellness positioning even in a purely functional piece like a ticket.
Visual Identity
Developed the supporting visual language — typography and layout choices that carry the "find your calm in the chaos" tagline across tickets and event collateral, aiming for a tone that reads as considered and restorative rather than high-energy festival branding.